Digital Marketing

Unlocking Success with Digital Marketing Courses in Kochi

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iROHUB's Digital Marketing training is top-notch. Essential for aspiring marketers.

Vishnu Vijayan Digital Marketer


1st Floor, Trust building, Kayyath Ln, Palarivattom, Kochi, Kerala

Digital marketing encompasses a wide range of online strategies and techniques designed to promote products, services, or brands. It leverages the power of the internet, social media, search engines, and other digital platforms to connect with a global audience. A digital marketing course in Kochi is a structured program that provides comprehensive training in various aspects of online marketing, equipping participants with the skills and knowledge needed to succeed in this dynamic field.

Why Choose a Digital Marketing Course?

High Demand for Digital Marketers: In today's digital age, businesses are constantly seeking skilled digital marketers to help them navigate the online landscape. This has created a high demand for professionals who can develop and execute successful digital marketing strategies.

Versatile Skill Set: A digital marketing course equips you with a versatile skill set that can be applied to various industries and job roles. You'll learn about search engine optimization (SEO), social media marketing, email marketing, content creation, data analysis, and more. This breadth of knowledge makes you a valuable asset in any organization.

Adaptability: The digital marketing field is ever-evolving, with new trends, tools, and platforms emerging regularly. Digital marketing courses in Kochi not only teaches you the fundamentals but also helps you stay updated with the latest industry trends, ensuring your skills remain relevant.

Cost-Effective Marketing: Digital marketing frequently proves to be a more budget-friendly option when compared to traditional marketing techniques. Learning how to maximize your ROI through digital channels can save businesses significant amounts of money while yielding impressive results.

Entrepreneurial Opportunities: If you dream of starting your own business, a digital marketing course can provide you with the knowledge and skills needed to market your products or services effectively. This can be a game-changer for small business owners and startups.

Global Reach: With digital marketing, you can reach a global audience without the constraints of geographical boundaries. This opens up opportunities to work with clients or customers from all corners of the world.

Measurable Results: Digital marketing offers precise tracking and analytics tools, allowing you to measure the performance of your campaigns in real-time.This data-centric methodology enables you to make well-informed choices and consistently enhance your strategies.

Career Advancement: If you're already working in marketing or a related field, a digital marketing course can significantly boost your career prospects. It demonstrates your commitment to staying current and mastering the latest techniques.

Work Flexibility: Digital marketing often allows for remote work and flexible hours, making it an attractive option for those seeking work-life balance or location independence.

Creativity and Innovation: Digital marketing encourages creative thinking and innovation. Crafting engaging content, devising unique campaigns, and solving marketing challenges can be intellectually stimulating and personally rewarding.

Why Choose digital marketing institute in kochi

Industry-Expert Instructors: Our digital marketing course is led by experienced professionals who have made significant strides in the digital marketing field. You'll benefit from their practical insights and real-world experience.

Cutting-Edge Curriculum: Our course covers the entire spectrum of digital marketing, including search engine optimization (SEO), social media marketing, pay-per-click advertising (PPC), content marketing, email marketing, and analytics.

Practical Hands-On Training: Throughout the course, you'll work on live projects, campaigns, and case studies to apply your knowledge in real-world scenarios.

Customized Learning Paths: Whether you're a beginner looking to start a career in digital marketing or a professional seeking to upgrade your skills, our course offers different learning paths tailored to your needs.

Certification: Upon successful completion of the digital marketing course, you will receive a certification from . Our certification is recognized by industry leaders and can enhance your credibility in the job market.

Career Support: We're committed to your success. In addition to training, we offer career support services, including resume building, interview preparation, and job placement assistance to help you launch or advance your career in digital marketing.

Interactive Learning Environment: Our state-of-the-art facility in Kochi provides a conducive learning environment with access to the latest digital marketing tools and resources.

Digital marketing training in Kochi from iROHUB is your gateway to a dynamic, rewarding, and in-demand career. It provides you with the skills, knowledge, and opportunities to excel in the ever-evolving digital landscape. Whether you're aiming to advance your career, boost your business, or explore new entrepreneurial ventures, investing in a digital marketing course is a wise choice that can lead to a bright and prosperous future.

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Modules:

  • Introduction To Online Digital Marketing
  • Importance Of Digital Marketing
  • How did Internet Marketing work?
  • Traditional Vs. Digital Marketing
  • Types of Digital Marketing
  • Increasing Visibility
  • Visitors’ Engagement
  • Bringing Targeted Traffic
  • Lead Generation
  • Market Research
  • Keyword Research And Analysis
  • Types Of Keywords
  • Tools Used For Keyword Research
  • Localized Keyword Research
  • Competitor Website Keyword Analysis
  • Choosing the Right Keywords To The Project
  • Introduction to Marketing and Advertisements
  • What is SEO and how do Search Engines Work?
  • SEO Fundamentals & Concepts
  • Link building – Blogger Outreach and Other Techniques
  • Social SEO, Local SEO, and International SEO
  • SEO Tools – SEMrush, Ahrefs, etc.
  • Algorithm Updates
  • How to Rank #1 on Google?
  • Domain Selection
  • Site Auditing
  • Meta Optimization
  • URL Optimization
  • Internal Linking
  • 301 Redirection
  • 404 Error Pages
  • Canonical Implementation
  • H1, H2, H3 Tags Optimization
  • Image Optimization
  • Landing Page Optimization
  • No-Follow And Do-Follow
  • Creating XML Sitemap
  • Robot.txt
  • Link Building Tips & Techniques
  • Difference Between White Hat And Black Hat SEO
  • Link Acquisition Techniques
  • Directory Submission
  • Social Bookmarking Submission
  • Search Engine Submission
  • Web 2.0 Submission
  • Article Submission
  • Image Submission
  • Video Submission
  • Forum Submission
  • PPT Submission
  • Blog creation and sharing
  • PDF Submission
  • Classified Submission
  • Business Listing
  • Blog Commenting
  • Profile link creations
  • Infographics Submission
  • Panda
  • PenguinHumming Bird Algorithm
  • Google Penalties
  • Pigeon Algorithm
  • All newly updated algorithms.
  • GMB Setup
  • Local SEO Best Practices
  • Local SEO Ranking Strategies
  • Getting Started With Google Analytics
  • Navigating Google Analytics
  • Real-Time Monitoring
  • Audience
  • Acquisition
  • Traffic Sources
  • Behavior
  • Content
  • Visitors
  • Live Data
  • Demographics
  1. Facebook
    • FB Introduction
    • Facebook Account Set-up
    • Facebook Event, Groups Creation
    • Facebook Page Creation
    • Facebook Tools
    • Ad Business Manager Account creation
    • Facebook Pixel
    • FB Campaigns
      1. Brand Awareness
      2. Reach
      3. Traffic Ads
      4. Engagement Ads
      5. App Installs
      6. Messages
      7. Video Views
      8. Lead Generation
      9. Messages
      10. Conversion Ads
  2. Instagram
    • Importance of Bio Links
    • How-to Post effectively and strategies
    •  
    • Hashtags
    • Follow me Follow you Strategy
    • User Generated Contents
    • Instagram Tools
    • How to track Campaigns
    • Influencer Marketing
    • Types of Accounts?
      1. Branded Account
      2. Personal Account
      3. Fanpage Account
  3. Pinterest
    • Pinterest Introduction & Account Set-up
    • Personal Account
    • Business Account
    • Profile Optimization & Website Linking
    • Pinterest Terminologies
    • Pins
    • Boards
    • How to Create them
    • Pinterest Tag Setup
    • Pinterest Ads and Campaigns
    • Ads Set-up
    • Pinterest Audience Creation
  4. Linkedin
    • Linkedin Basic
    • Profile Optimization
    • Article
    • Groups
    • pages
    • Linkedin Networking
    • Linkedin Ads
    • Linkedin Tag Setup
  5. Twitter
    • Twitter Fundamentals
    • Twitter Ads Set-up
  6. Social Media Tools
    • Buffer
    • Hootsuite
  7. Reporting
    • Data studio
    • Facebook analytics
  • Introduction To Online Advertising And Adwords
  • Adwords Account And Campaign Basics
  • Adwords Targeting And Placement
  • Adwords Bidding And Budgeting
  • Adwords Tools
  • Optimizing Performance
  • Google Video Ads
  • Skippable ads
  • Bumper ads
  • Remarketing and Conversion Set-up
  • Custom Audience Setup
  • Mobile Ads
  • App installment
  • App engagement
  • Shopping Ads
  • Dynamic Shopping ads
  • Google Merchant Center Setup
  • Bidding & Extensions
  • Reporting
  • Introduction to Marketing Fundamentals.
  • Content Marketing Overview and Introduction.
  • Basic Concepts of Content Marketing.
  • Content Marketing Strategy.
  • Content Marketing Types:
    1. Blog posts
    2. Emails
    3. Newsletters
    4. Social media posts
    5. Testimonials and reviews
    6. Podcasts
    7. Ebooks
    8. Videos
  • Content Marketing Channels.
  • Content Idea and Creation.
  • Managing and Repurposing Content.
  • Basics of Email Marketing
  • Automation setup
  • List Building
  • Mailchimp Setup
  • Resume Preparation
  • Interview Question Preparation
  • Live Project Exposure
  • Final Project Submission
  • We offer digital marketing training, including mock interviews to help trainees prepare for actual corporate interviews, that helps them to build confidence and gain insights.
  1. What are SEO and SEM?

    Search engine optimization, or SEO. It is the practice of utilizing various strategies and actions to move up a website or set of web pages in the search results on search engines like Google. Organic search is used by SEO, and views or clicks are not purchased. Search engine marketing, or SEM. It is intended to assist web pages in appearing when visitors input search queries, however it mostly focuses on paid results. In other words, results are displayed, but they cost money when people click on them.

  2. How to find the best digital marketing course in Kerala?

    You need to take into account a few things when looking for the best digital marketing training institute in Kerala. This includes the features like live work availability, support following the course, and practical learning.

  3. Is there any specific qualification to learn digital marketing course Kerala ?

    No, No specific qualification is not required to pursue digital marketing.

  4. After the training program, will your institution offer me job assistance?

    On successful completion of the program, we offer 100% guaranteed job aid and placements.